What features you get with Google AI Pro and AI Ultra July 2025

You give Gemini a research question, and it’ll spend several minutes systematically searching the web, analyzing sources, and compiling everything into a detailed, well-organized report. It’s like having a researcher who can dig through lots of sources in only a few minutes. That said, it can be confusing to know which Gemini features are free and which ones you have to pay for.

Gemini

Gemini Live turns your phone into a conversational AI companion that you can actually talk to, and it’s also free with the Gemini app on iOS and Android. As of this writing, Google says Gemini Live is “Available to mobile users in 45+ languages and over 150 countries.” The AI handles different art styles too — specify if you want something photorealistic, cartoon-style, or even painted in the style of a famous artist. Just note that content limitations mean it won’t create images of real people or inappropriate content. The quality isn’t quite as good as some AI image generators — I’ve found OpenAI’s GPT-4o to be the best so far — but it’s still very capable for most uses.

The company plans to launch a pilot project initially with about 20 national news outlets, according to one of the people, who works at a media outlet that was contacted and asked not to be identified discussing private talks. Google is rolling out the ability for users to have a back-and-forth voice conversation with AI Mode, its experimental Search feature that lets users ask complex, multi-part questions. With the new Search Live integration, users can have a free-flowing voice conversation with Search and explore links from across the web. Beyond practical usage, you can also use these generative AI text capabilities for all kinds of cool creative applications.

What features you get with Google AI Pro and AI Ultra July 2025

Traditionally, you’d probably start by searching for things to do and then places to stay at that location. Then you’d pore over tens or hundreds of links and slowly try to piece together an itinerary of some kind. You can start with Google’s pre-made Gems, which are worth browsing, or create your own from scratch. Just hit the “Explore Gems” button in the left-hand sidebar, then create a “New Gem.” You’ll give it instructions, upload related files you want it to reference, and then you can use it.

Many of these features work offline and don’t require any setup — they’re just there when you need them. Many publishers depend on the search engine for traffic when news breaks. Yet industry leaders have cried foul about the tech giant’s use of their content in products such as Google News, which displays headlines and short snippets of articles.

Gemini Developer API

Bringing AI chat to Google Search would make the technology accessible to significantly more people, taking it from the realm of experimental project to everyday tool used to find information. Google is testing several new AI-powered search products, Pichai told the Journal, including ones that would allow people to ask follow-up questions to their original query. Google has also introducted AI features for its Workspace tools including Gmail and Docs. Live Caption lets you automatically add subtitles to videos or audio playing on your device, while Smart Reply suggests responses in messaging apps. On Pixel phones, you’ll get perks like Call Screen (where AI answers spam calls for you), Hold for Me (AI waits on hold during customer service calls), and Now Playing (which identifies songs playing around you without you having to ask).

• Google unveiled Bard in February amid a wave of new generative AI tools and services following the rapid rise of ChatGPT late last year.
• While there are paid plans for Google AI, aka Gemini, you can access many of its most popular features for free.
• ChatGPT captured imaginations with its ability to give humanlike answers to question, craft oddly specific poems and even write software.
• Like other AI voice chats, Gemini has been getting a whole lot more natural-feeling.

Gehring said he had no knowledge of Google’s latest talks with publishers. Google is seeking to recruit news organizations for a new licensing project related to artificial intelligence, according to people familiar with the matter, a sign the company wants to strengthen strained ties with the industry. That led to a rush of companies introducing their own AI products, including Microsoft’s new Bing search.

Google Will ‘Absolutely’ Bring AI Chat to Your Searches

In the new UI, we see a prominent “Built with ✦Gemini” branding on the screen, along with a subtle disclaimer at the bottom that generative AI can make mistakes. There are also a few suggestion chips for quickly changing the language of the second speaker, and we reckon these could change depending on the user’s region. There’s a new button for turning auto-playback on and off, which previously needed going into the settings icon on the top right. What’s also intriguing about these new search capabilities is they inspire the desire to do further investigations on a topic. It’s much easier (and more enjoyable) to dive a bit deeper into any given subject, making the vast resources of the internet even more useful than they’ve ever been before.

In the past, Google has offered programs such as Google News Showcase to compensate publishers without undermining its core argument that the copyright doctrine of fair use permits use of their material. The company has also been more open to striking deals with wire services such as the AP, which are in the business of licensing content. As you’re having the conversation, you’ll find links right on your screen if you want to dig deeper into your search. Users will be able to access the feature by opening the Google app and tapping the new “Live” icon to ask their question aloud. They will then hear an AI-generated audio response, and they can follow up with another question. Google has been working on significant UI updates to the Translate app to better accommodate its upcoming AI-driven features like Insights, Regional variants, Ask a Question, and Practice.

Plus, it opens the possibility of making extremely detailed requests and getting answers that are impressively complete. The free version gives you access to all the core features, including the ability to share your camera or screen during conversations. You can point your phone at something and talk through what you’re seeing, whether you need help fixing something, want outfit advice, or need step-by-step guidance.

You can interrupt it mid-sentence to ask follow-up questions or change topics, just like you would in a real conversation. Google says people have conversations that are five times longer with Gemini Live compared to text chats, which shows how engaging voice interaction can be. Gemini can generate images from text prompts with a free account, unlike many other AI services. Just describe what you want to see, and Gemini will create it for you using the Imagen 4 model, Google’s latest-and-greatest image generation model. Now, when we compared the best AI image generators, Gemini didn’t make the cut, but it’s getting better all the time.